20 Effective Ways To Increase Adsense Income / Revenue you cant afford to miss!
In this article, I want to share few simple,yet effective ways to dramatically increase adsense income / revenue that you simply can’t afford to miss. Read on to find out more.
Increase Adsense Income / Revenue
1. Use Custom Channels
Custom channels are a simple way to allow you to track the performance of specific groups of ad units. You may have different ad units in a website and you can track the performance of each of them using these channels. It thus helps in providing deeper level of analysis. This will really help you to see and visualize which ads are currently performing well and which could perform better, with necessary tweaks. This will also give you an insight into the locations that perform well when compared to the rest. All of this truly adds up to realize your maximum earning potential and help you increase your increase adsense income/revenue.
Currently, Google Adsense support a maximum of 500 channels.
2. Use Targetable Ads
Currently an advertiser of Google Adwords can advertise on your website in couple of ways. The first is by placing the ads that you create through the Custom Channels (discussed above) and then the other is through the ads based on the content of your website. The later type of ads are also referred to as Contextual ads.
The biggest advantage of using targetable ads and/or making your custom channels targetable is that Premium advertisers pay more to Google to advertise on targetable custom channels. That is why you earn more per click on such types of ads. Google will display regular ads (that pay you regular price) if they do not find any premium advertiser who would like to advertise on your targetable custom channel. Again, all of this will increase adsense income/revenue.
3. Make Ads Blend with the rest of the content
By this, it does NOT mean that you can go ahead and really make the ads confusing to differentiate from the rest of the content. It does NOT mean that you can strip off the “Ads by Google” line in the ads using various methods to make people believe that they are regular links and make them click on such ads. Such kind of practices are illegal and against Google TOS and anyone trying such activities will risk losing their Google Adsense account.
What it really means is that when you Create new ad unit, you will be presented with options to select Ad style (default values) or use Custom settings and provide your own colors for the text colors. For example, the default colors of Adsense ads are generally White, Blue, Black and Dark Green. Let’s say your website has a dark theme and you use colors such as Purple, Red, Orange, Black and Blue , then you can customize the color of the ads so that they match up with the rest of the website.
Blending ads in such a natural and more genuine way will increase your chances of ads getting clicked and hence that helps increase adsense income / revenue. When you blend the ads, it shows that you care for your user’s experience and you value their visit and hence you have taken the time and care to make the ads flow in naturally without highlighting them in different colors, just to get them clicked. This will increase overall looks of your website and also increases CTR.
4. Ad Placement
Apart from the how the ads look, the Google Ads placement is also important to increase Adsense income / revenue. Just follow the guidelines below to increase your click through rate:
- Make the ads appear closer to the top of the page.
- Make the ads appear closer to the left of the page.
- The more white space around your ads the better it would be.
5. Use Section targeting
Another way to increase Adsense income / revenue is to use Section Targeting. Using this, you can recommend your main content or keywords to Google so they can show more related ads in your site. This will help emphasize your main content and thereby instructs Google to leave rest of your website section (like sidebar, comment area, etc.) for serving better contextual ads.
It is very simple to use Section Targeting.
Just add following codes before your main content:
<!– google_ad_section_start –>
Add following code after end of your main content:
<!– google_ad_section_end –>
6. Using Google DFP
Google DFP stands for Double Click For Publishers. It is a free hosted ad serving solution that helps you manage your growing online advertising business. For a user, this means that you can sell your ad space available on your website through this ad server. Google DFP will let you serve your own ads or promotions to promote your own content or services. The main benefit is that by integrating DFP with AdSense you can increase adsense earnings / income / revenue.
7. Allow and Block Ads
To increase Adsense income / revenue, you now have the option of blocking ads from specific URLs from showing on your site. You can do this within the Allow & block ads tab. You can do this for letting only safe ads flow in through the filters. Although the ads are generally targeted to your content, there are chance of showing low performing ads or irrelevant ads when there are not enough advertisers in your niche. Blocking inappropriate ads can also help you increase Adsense income.
There are few other ways in which you can block ads. Some of them are:
- By advertiser URL
- Ad category
- Ad network
8. A/B Split Testing
You can make use of the A/B split testing to find out which Ad formats perform better. You get to do this testing by rotating two ad units of different formats, showing each 50% of the time and check the stats of each. This will give you the performance analysis of the ads and will show you which one is performing better.
For A/B Split Testing first you have to make two custom Channels, one for each ad unit. Now place your ads codes between this Java Script.
<script type=”text/javascript”>
var random_number = Math.random();
if (random_number < .5){
//your first ad unit code goes here
} else {
//your second ad unit code goes here
}
</script>
<script type=”text/javascript”src=”http://pagead2.googlesyndication.com/pagead/show_ads.js”></script>NOTE: You have to replace “//your first ad unit code goes here” with your ad code.
Once you’ve implemented the A/B testing code on your page, you’ll be able to view the experiment results in your channel reports. You can then compare the figures from the custom channels you created and determine what works best for you. If after this testing you notice that one ad configuration clearly performs better over time then simply replace the testing script with the ad code for that ad unit to display it on a permanent basis.
9. High Paying Niches
Niches have a very high role in your earnings. If your website belongs to a high paying Niche, then your earnings will also be high. At the same time, it’s not advisable to change your niche just for the sake of niche. If you sell clothes, then your Niche is Clothing & Apparels. If you deal with Website design, then your Niche is Web Design & Programming. Every Niche has got it’s own plus and minus. Go with what interests you the most. That way, you will succeed. Money can be earned on an hourly basis, success can’t! So make sure you make a responsible decision. My suggestion is to use free Google Keyword tool for research.
10. Banner Ad Sizes
From the analytics, it is proven that displaying big banners help you increase Adsense income. The best recommended ad sizes to increase adsense income / revenue are:
- 336×280 (Large Rectangle)
- 300×250 (Medium Rectangle)
- 728×90 (Leaderboard)
- 160×600 (Wide Skyscraper)
- 320×50 (Mobile Banner)
Before you start to insert big ads in your website, try to see if your content allows that. If you already have ads running in your website, its not advisable to fill it up with more ads for few pennies. Don’t make the actual content get lost in between ads or you could end up losing lots of visitors who will get frustrated about finding the actual content in between ads.
IMPORTANT NOTE: Google Adsense supports only maximum of 3 Ad blocks per page. So if you wanted to know how many Google Ads you can place in a page, then answer is, you guessed it, Three!
11. Implement AdSense for Search
You can now increase Adsense income / revenue by integrating Adsense for search. It primarily has two benefits.
- First is that your users don’t have to leave your site for search.
- Second you can also earn from it.
12. AdSense for Feeds
You can also increase AdSense income / revenue by taking advantage of AdSense that runs on RSS and Atom feeds, called as of AdSense for Feeds.
13. AdSense for mobile content
Similar to AdSense for content, Google matches advertisements to the content of a website – in this case, a mobile website and displays relevant ads on mobiles.
14. AdSense for domains
AdSense for domains allows publishers with unused domains to help users reach relevant information by presenting content on the domains. Because of this, owners can now monetize domain names that are otherwise dormant.
15. AdSense for video in YouTube
YouTube is a very popular online resource. AdSense for video allows publishers with video content to increase Adsense income / revenue using ad placements from Google’s extensive Advertising network including popular YouTube videos.
16. Participate in Revenue sharing Forums or Website
You can try Google AdSense Revenue Sharing sites and make money through AdSense, if you are willing to do guest blogging. Couple of sites that you can visit are: Squidoo, Simpy.
17. Hubpages
If you have good writing skills, then you can increase Adsense income / revenue by writing articles of interest. Easy access to the Internet’s top income generating tools: Google ads and eBay and Amazon offers is provided by Hubpages.
18. Cruise your visitors
You may have many visitors who visited your website for the first time and they just don’t know their way around. Give them directions so that they know where to find the information they are probably looking for. So if you are running a blog, then use “Related Posts” section at the end of each article. You get the idea! This will keep visitors on your website for a longer time and this will help increase adsense income / revenue as it increases ad click through chances.
19. Submit website to search engines
Submit your site to various search engines so that it gets indexed among the list of websites that appear in the search results. This will help increase viewership and can help your site to be found among the search engine’s list whenever they type keywords relating to your site into the search bar. If done right, this can tremendously increase traffic to your website and increase your adsense income / revenue.
20. Traffic
Finally, you need to increase traffic. The more traffic you have, you will increase Adsense income much more. It is as simple as that. And this can happen only if you offer good and quality content to your users. So make sure that you make it a high priority and the first one on your To-Do list.
What other methods to you suggest to increase adsense income / revenue? Leave us a comment below.
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Great blog. You should talk about the changes
that google has made with their new algorithm. Sites that have too many adsense ads above the fold will be affected. If you want to know if your site is affected you can ckeck it here
http://mistertrillonario.blogspot.com/2012/03/about-and-where-is-fold.html
Plentyofishwithadsense
March 31, 2012 at 2:42 pm
Awesome tips! I would definitely implement them in my blog!
David
July 5, 2012 at 9:23 am
I like this website because so much useful stuff on here : D.
Yahaira Bannerbroker
July 20, 2012 at 6:19 pm
Great adsense tips..I will incorporate to increase my revenue.
July 22, 2012 at 5:11 pm
Hi,
Thanks for the comment. Let us know how it works out once you get some results.
Robert
July 22, 2012 at 6:48 pm
How do I track my earnings on the adsense revenue sharing sites that I joined? Can you offer some directions? I deeply appreciate it.
October 20, 2012 at 5:48 am
Do you have a Google AdSense account? You would need one to track your revenue. Once you login, click on the links on the left hand side of the screen. The links act as filters & they show various data & reports. Just click on the ones that you see fit & you will be able to see your earnings report.
Hope this helped.
Robert
October 20, 2012 at 10:40 am
This page definitely has all of the information
I needed concerning this subject and didn’t know who to ask.
Margot
March 11, 2013 at 4:14 pm
All points are true and helpful. Thanks for sharing..
Yogesh
March 29, 2013 at 2:55 pm
Thanks for your comment. I am glad you found them helpful.
Rocky Dev
March 30, 2013 at 2:37 pm